NEW PRODUCT DEVELOPMENT – Quantify, analyse and development of new products using a step-by-step approach to evaluate opportunity. All newspapers SHOULD be doing continually.

STRATEGIC BRAND STUDY - Marketing, content show-casing, design and other high impact decisions are improved when the brand is quantified and opportunities for excellence are measured. Powerful research.

ADVERTISING SALES RESEARCH - Advertisers require more market information and research results to improve media decisions. Geared to improve customer ROI, and therefore fuel growth.

SALES AND SITE SURVEY - Belden Interactive offers syndicated online researh services for newspaper web sites. Unique product. Special focus per quarter!

TEEN MARKET STUDY – Teens are our market of the future - THEY ARE NOT LOST! Its surprising more aren't conducting research to focus on this key demographic!

ABC READER PROFILE STUDIES – Have your Belden Associates readership study certified by the Audit Bureau of Circulations (ABC).

CONTENT ANALYSIS AND IMPROVEMENT – Demographic and readership groups "hot buttons" used in promotion, to satisfy key reader desires and connect with new readers.

AUGMENT SYNDICATED RESEARCH – Build upon syndicated resources by drilling deeper, defining a target niche and customizing the research instrument. Advertisers love it!

PROMOTION CAMPAIGN TESTING – How to make sure that expensive campaign supporting the new design or any marketing initiative is on target and will create the most support.

ALTERNATIVE WEEKEND PACKAGES – Should it be two or three days? Not at all? Which works best and yields the most reader satisfaction and volume?

PERIODIC COMPETITIVE TRACKING – A must in very competitive situations. Get to the heart of consumer behavior and motivations. Small, more frequent and actionable.

BELDEN VISITOR ESTIMATE – Frustrated by an inability to sell online display? Use our new Core Audience Targeting technique for ONLINE DISPLAY results.

CLASSIFIED RESEARCH – Specialized studies with advertisers and consumers in key verticals.

RBS/AUTO RBS– Measure your Reader Behavior Score traditionally or via our new, automated technique.

CLASSIFIED REPORT– Employment advertising:Pricing and Packaging...and just ‘taking orders’ in conjunction with Classified Intelligence.This is the first Belden Associates / Classified Intelligence report on print and online classified advertising sales. This is the first of a series of four planned for 2004; we expect and hope it will become a permanent addition to our product lineup, and the baselines we establish during the first year will be helpful in our future study of rates, services and sales practices. The remaining three reports we produce will be about automotive, real estate and merchandise rates, products and packages.